From the category archives:


Marketing, shopping and buying

Video: Spin marketing, willful ignorance and… you

June 6, 2014

Click here to learn why I’m blogging every day this month. This video is brilliant. It’s also absolutely chilling. Make sure you watch until the very last second. Couple of things you should know before watching: The presenter is an actress. But the data she presents is real. So are most of the audience members. […]

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A last-minute gift that’s easy but meaningful

December 23, 2013

If you’re looking for a gift that’s quick yet still different and meaningful, consider this: Make a donation to a cause you care about, in the names of people you care about, then commemorate the gift with an ornament that symbolizes the donation. This year, we made a donation to a local food pantry in honor of […]

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Enough with the kid food

October 11, 2013

When Lunchables alone are a $1 billion dollar business, you know the concept of  “kid food” is out of control. When children’s menus and kid parties offer nothing but junk as the (accepted) default, when veggies are something to be hidden and endured, and “picky eater” is a national bonding cry, you know we’ve all lost our everloving minds. […]

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Real Food Road Test 2013: The Round-up

July 21, 2013

While doing the Harry Potter thing at Universal Orlando two weeks ago, we spotted a Ben & Jerry’s ice cream kiosk. Score! Real ice cream amid the hyperprocessed powder-based soft serve that dominates the park. Except it turned out the Ben & Jerry’s was soft serve, too. I had no idea there was such a thing, but I was hopeful the […]

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Real Food Road Test:
The Spoonfed Guide to Vacation Food, 2013 Edition

June 27, 2013

Last summer, we drove 1,250 miles through six states over eight days, and I microblogged the trip, posting daily Facebook updates with tips and observations about eating well on the road. (I then compiled all those FB updates in this post.) As I wrote before we left, we had no idea where we were going (road-tripping old school!), but I […]

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Tell McDonald’s: Back off our kids

May 8, 2013

I’m always up for a day of action, especially when the target (McDonald’s) uses marketing purposely designed to get kids to nag parents to death. And that marketing is everywhere: on TV, in movies, on computer games and websites, on children’s products, even in school. “Pester power” or “the nag factor” is how marketers describe […]

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The truth about the aspartame and milk petition (and why errors hurt food activism)

March 14, 2013

Chances are you’ve heard about the dairy industry petition addressing artificial sweeteners in milk. And chances are that what you’ve heard is wrong. Here are the facts: 1. Food producers already can add artificial sweeteners to milk and other dairy products. 2. The petition, from the International Dairy Foods Association (IDFA) and the National Milk Producers Federation (NMPF) — which was submitted in 2009, […]

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Power of the pen: Let’s rock this food-dyes petition from 100 Days of Real Food and Food Babe

March 5, 2013

I’ve written at length about the travesty of artificial food dyes (in short: all risk, no benefit). And about how U.S. food manufacturers have substituted better ingredients overseas while still using artificial, non-nutritive and even dangerous ingredients here. Why have they cleaned up their act elsewhere? Because of public pressure, government support and something called the precautionary principle: the idea that if something could harm the public […]

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National Girl Scout Cookie Day: Money Counts

February 8, 2013

I’m sure the Girl Scouts of the USA didn’t intend to be so, um, honest, when it chose this image to represent the first “National Girl Scout Cookie Day” (today). But check out the sash around that Thin Mint. See the “Money Counts” badge? Yeah. It sure does. But it doesn’t count for the wee Daisy who earns […]

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A Halloween PSA

October 31, 2012

  Spoonfed is on Facebook. You’ll find links to blog posts, news and commentary on raising food-literate kids, questions and comments from readers, the works. Stop by, like the page, chime in, spread the word. (Thanks.) Also please consider subscribing by e-mail or RSS feed (which you can do at the top of the blog). Copyright protected by Digiprove © 2012 Christina Le Beau

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